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SEO ANALYTICS TOOLS

The SEO analytics & intelligence platform for enterprise teams

Go beyond basic rank tracking. Our platform provides the deep competitive intelligence and performance data you need to uncover hidden opportunities, report on the impact of your SEO efforts, and protect your organic traffic.


Trusted by SEO leaders globally

Boston ScientificBuild-A-Bear WorkshopCitizens BankCity of LondonJohns Hopkins Children’s CenterNorthwestern University

Are you reporting on data or driving decisions?

For enterprise SEO teams, the data is endless, but the insights are scarce. Your team spends dozens of hours pulling numbers from a dozen different tools and wrestling with spreadsheets just to report on what already happened.

Meanwhile, leadership wants to see the direct impact on revenue. All while you’re trying to anticipate your competitor’s next move with a fragmented, rear-view-mirror look at the landscape.
It’s time to stop chasing data and start driving strategy.

Our platform is designed to transform your team from data reporters into strategic leaders. We provide the unified, actionable intelligence you need to not only understand your performance but to confidently decide what to do next. It’s the best way to turn complex competitive data into your next high-impact opportunity.

Gain a true understanding of your competitive landscape

Uncover the complete SEO strategies of your key competitors to identify gaps and opportunities in your own plan. Go beyond simple keyword overlaps with deep SERP analysis to understand the content and features that are winning in your market. Track competitor movements and market trends over time so you can move from a reactive to a proactive strategic posture.

Ready to act on your keyword gap analysis? Build a data-driven content plan based on high-impact topic clusters.

Automate keyword monitoring and performance reporting

Save dozens of hours by eliminating manual rank checking and spreadsheet management with fully automated keyword tracking. Create clear, customizable dashboards and shareable reports to prove the ROI of your SEO efforts to leadership with just a few clicks. Monitor keyword performance across any device or location to get a true picture of your global search visibility.

Want to boost rankings on underperforming keywords? Use real-time SEO feedback to optimize content before you publish.

Connect paid and organic data to maximize impact

Get a holistic view of your total search performance by seeing paid and organic data side-by-side in a single platform. Identify high-performing organic keywords that could inform your paid strategy, and find expensive paid keywords where you could build organic content to reduce ad spend.

Optimize your total search budget by understanding the true relationship between your paid and organic efforts.

Want to connect search insights to actual business impact? Track how SEO contributes to conversions and revenue.

How SIAG achieved an 85% reduction in broken links

A unified platform for your entire team

Marketing leader


Get the competitive intelligence and clear ROI reporting you need to justify your budget and make strategic decisions that drive market share.

Paid search manager


Optimize your total search budget by seeing a unified view of paid and organic performance, allowing you to improve ad spend efficiency and maximize your ROAS.

SEO analyst


Move from data-pulling to strategic analysis with automated reporting and deep competitor insights that help you find and act on high-impact opportunities faster.

A platform that scales with you

Effortless integration into your existing workflows

Connect Siteimprove.ai to your CMS, design systems, and dev environments with no major overhaul required.

Our tools are designed to slot right into the platforms your teams already use, whether you're running accessibility checks in your codebase, optimizing content in your CMS, or managing PDFs at scale. Integrate once, and improve continuously.

Built to scale with your team and your ambitions

Whether you're managing one site or hundreds, Siteimprove.ai grows with you.

Siteimprove.ai helps you scale your accessibility and SEO efforts across websites, documents, and teams. As your program matures, our intelligent automation and insights grow with you.

Enterprise-grade data security

Your trust is our priority and your data is always protected.

Siteimprove.ai is built with enterprise-level data governance, encryption, and compliance standards. You can confidently adopt our tools knowing your data, content, and customer information remain secure every step of the way.

SEO analytics software FAQs

Google Search Console (GSC) is an essential tool for understanding how your own site performs on Google. Our platform is the strategic layer you add on top of that. While GSC tells you about your own properties, our platform provides deep competitive intelligence, allowing you to analyze your competitors' content strategies, uncover their keyword gaps, and track your share of voice against them over time — insights GSC alone cannot provide.

Our platform goes beyond just showing you a list of competitor keywords by analyzing a competitor's entire digital footprint to reveal the topic clusters they are focused on, the content formats that are performing best for them, and where their strategic priorities lie. This allows you to move from simply reacting to their rankings to proactively understanding and countering their entire content playbook.

This is a core problem our platform is designed to solve. We help you move beyond basic traffic and ranking reports by allowing you to build customized dashboards that connect SEO performance directly to your business goals. By tracking conversions, leads, and user behavior alongside your SEO metrics, you can create clear, compelling reports that demonstrate the tangible ROI of your team's efforts to leadership.

Yes. We provide a unified view that brings your paid and organic search data together. This allows you to make smarter, more efficient budget decisions. You can identify opportunities to reduce ad spend on keywords where you have strong organic rankings, prevent your paid and organic listings from cannibalizing each other, and gain a complete understanding of the total search landscape for your most important terms.